Trend: We Power
A True Story of Real Brand Engagement
Nike and Mandalah in Rio de Janeiro
Excerpts from a case study on how Mandalah and Nike are bringing sport to Rio de Janeiro

About 2 years ago, Mandalah was invited by Nike to help develop a vision for the brand in Rio de Janeiro in anticipation of Read More »

An Education: Changing the Way We Learn
passion-72dpi
The bleeding edge of continuous education.

Our educational lifecycle is changing, for the better. Once upon a time, education was a very terminal thing. School was a fact of life. Read More »

“Made in USA” Could It Be?
USA
A new Personal Care, Health and Beauty Park developed in New Albany, OH develops a concept to help the U.S. compete with Asia

For those of you who are waiting to read “Made in USA” labels on everything you buy, keep a look out because some new Read More »

Is “Open Journalism” the Future of News?
Open Journalism
With newspapers struggling to stay relevant in the digital age, UK's The Guardian proposes a more open style of reporting

On Leap Day last week, UK’s The Guardian, one of the nation’s largest newspapers, announced their new Open Journalism initiative with a rather intense, Read More »

Crowdfunding: Not Just for New Entrants
Double Fine Kickstarter
Double Fine Adventure's Kickstarter success shows the power of crowd-sourcing, & shift away from traditional business models

The average project on Kickstarter—a crowdsourcing site where donors can support new business or arts projects—usually sets out to raise less than $10,000. But Read More »

Corporations and Customers Unite to Help the Unemployed
Starbucks Jobs Bracelet
Cause marketing campaigns have seen renewed interest in the ongoing global slowdown

The lingering unemployment and economic crises are flaring all over the world. While governments continue debating strategies and solutions, private corporations are taking it Read More »

Twitter Removing Content but Increasing Transparency
twitter-censorship
Governments and online services compromise on information and control

The Internet has given more people more access to information than ever before—a fact that concerns governments around the world. European nations are censoring Read More »

The Role of Co-Creation in Popular Culture
Star Wars Uncut
Fans use their own creative talent to remake the classics

Recent 3D remakes of legendary movies like the Lion King and Star Wars (coming soon to a theater near you) indicate consumers’ interest in Read More »

3D Printing on Display at the New Museum
MakerBot Industries New Museum
MakerBot Industries showcases the potential of new technology

While visiting Carsten Höller’s “Experience” exhibit at the New Museum, we noticed something far more interesting: a display in the front window designed by Read More »

Battle To Save Brazilian Graffiti Mural
Kelburn Castle Os Gemeos
Worldwide campaign to protect unique street art in Scotland, UK

A large mural on the walls of Kelburn Castle, Scotland, created by Brazilian graffiti artists Os Gêmeos, is being threatened with removal. Os Gêmeos completed Read More »