Author: michael
Facebook App Turns Japanese Girls into Magazine Models
facebook-app-dokusha-model
A Japanese skincare brand's social media campaign makes personalized digital magazines featuring the users as models

A new Facebook app, the first of its kind at least in Japan, allows members of the social networking service to create a mini Read More »

Smartphones Get Live Panda Monitor in Tokyo
kddi-au-panda-social-media-japan
Japanese mobile provider AU launches a campaign in for mobile users to watch Tokyo's new pandas live on their devices.

Japanese mobile provider au have teamed up with the Ueno Zoo in Tokyo in a fun marketing campaign aimed at promoting their smartphones called Read More »

Chanel Lipsticks Sampled on Digital Navigator
rouge_coco_shine_digital_navigator
Cosmetic brands connect with consumers through digital tryvertising and online campaigns.

Chanel Japan recently held an event at its store in premium central Tokyo department store Omotesando Hills to promote their new lipstick Rouge Coco Read More »

Suzuki Electric Bike Is Pedal-Free
electric bike without pedals using innovative battery technology
New EV prototype works on principles of electric bicycles, only without the pedaling

It looks like a regular moped but the e-Let’s from Suzuki is actually a prototype motor-assisted bicycle with no engine. However, of course, there Read More »

Floating Movies Projection For POS Displays
ishakawa-floating-pos-display
New devices for creating "floating" imagery are very cost-effective for small retail spaces

Showcased at technology tradefair CEATEC, Ishikawa Optics & Arts Corp has developed a range of projection devices that can project small images that appear Read More »

KDDI Technology Predicts Blogger Demographics Automatically
KDDI automatic blogger prediction diagram
Content on bulletin boards and blogs can be analyzed to provide marketing data instantly

New technology by KDDI has the ability to automatically generate profiles of consumers posting to blogs, bulletin boards or Twitter. The unnamed system has Read More »

Convenience Store Collaborates With Sampling Site
family mart sampling kiosk
A major convenience store chain in Japan works with a top sampling website to provide an in-store sampling service

Convenience store chain Family Mart has gotten together with Itochu and subsidiary Famima to offer a new sampling service for members of top sampling Read More »

Mobile Fatigue Sensor To Integrate With Phones And Game Consoles
fatigue_monitor_murata
Users will be able to monitor their working and gaming lifestyles
Users will be able to monitor their working and gaming lifestyles

Recently showcased at CEATEC 2010, Murata Manufacturing Co. Ltd’s new un-named fatigue monitoring tool is set to be integrated into our mobiles and game Read More »

Digital Cosmetic Mirror is a Makeup Simulator
shiseido-digital-cosmetic-mirror-featured
Shiseido uses technology to create a sophisticated make-up simulator for a new way to experience and test new products

After nearly two years in retail testing, Shiseido has finally begun installing its realtime make-up simulator in department stores across the country. Dubbed the Read More »